Download Millennial Makeover: MySpace, YouTube, and the Future of by Mr. Morley Winograd, Mr. Michael D. Hais PDF

By Mr. Morley Winograd, Mr. Michael D. Hais

It occurs in the United States each 4 many years and it truly is approximately to ensue back. America's call for for swap within the 2008 election will reason one other of our country's periodic political makeovers. This realignment, like several others earlier than it, will outcome from the arriving of age of a brand new new release of younger Americans-the Millennial Generation-and the entire emergence of the Internet-based communications expertise that this new release makes use of so good. starting in 2008, nearly every thing approximately American politics and executive will transform-voting styles, the fortunes of the 2 political events, the problems that have interaction the state, and our govt and its public policy.Building at the seminal paintings of prior generational theorists, Morley Winograd and Michael D. Hais display and describe, for the 1st time, the 2 varieties of realignments-"idealist" and "civic"-that have alternated with each other during the nation's background. in accordance with those styles, Winograd and Hais are expecting that the subsequent realignment can be very assorted from the final one who happened in 1968. "Idealist" realignments, just like the one positioned into movement 40 years in the past by means of the newborn Boomer iteration, produce, between different issues, a political emphasis on divisive social concerns and governmental gridlock. "Civic" realignments, just like the one who is coming, and the single produced through the recognized GI or "Greatest" new release within the Thirties, against this, are likely to produce societal harmony, elevated cognizance to and winning answer of easy monetary and international coverage concerns, and institution-building. The authors element the contours and motives of the country's 5 earlier political makeovers, sooner than delving deeply into the generational and technological traits that may form the following. The book's ultimate part forecasts the impression of the Millennial Makeover at the elections, matters, and public rules that may symbolize America's politics within the a long time forward.

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Additional info for Millennial Makeover: MySpace, YouTube, and the Future of American Politics

Sample text

Realignment theory also pointed to the remarkable regularity of such makeovers throughout American history. Broadly, political realignments have taken place in the United States every thirty-two to forty years. They have occurred with such regularity that it seemed highly unlikely in the 1950s and 1960s for the phenomenon to be simply coincidental. Political observers waited with great expectations for the cycle to repeat itself in the late sixties or early seventies. The End of Realignme nt Theory as We Knew It?

Toward the end of the New Deal era, two-thirds of Americans also believed that public officials care what most people think and eight in ten felt that government is run for the benefit of all. In 2006, two-thirds believed that special interests, not the people, usually get their way in government, and only one in ten said that politicians care about what people like themselves think (Frank N. Magid Associates, January 2006). Without polling data, it isn’t possible to know exactly how upbeat voters in the middle of the nineteenth and early twentieth centuries were about government and politics.

His work became the foundation upon which all subsequent realignment analyses, including this book, were built (Key 1955). How to Recogniz e a Realignme nt Whe n You Se e One Many of the early analyses of realignments conducted in the 1950s and 1960s were based on examinations of the Democratic New Deal realignment of the 1930s, and utilized data from voter attitude studies conducted each presidential election year by the University of Michigan Survey Research Center, beginning in 1948. These analyses led to broad agreement among early observers about the primary features of the recurring cycles of stability and sharp change, which have characterized America’s elections and political system almost since its beginning.

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